Is this an ad for Vanguard, an investment company, or is it an ad for a water purifier? You decide.
By Marc Librescu
Water purifier. Heck, I thought the glass on the left was supposed to be the purer water, until I realized that it was supposed to be an empty glass. Even after reading and understanding the ad, it’s still a really bizarre choice of visual to go with the ad. Seems like a small stack of coins and a big stack of coins would’ve worked better.
This is part of a campaign where they use different visual elements as graphs. This time it was water.
Enter your email address to subscribe to this blog and receive notifications of new posts by email.
Join 152 other followers
Copyright and Fair Use Statement