Mycocide Thinks You’re Seven

This ad for Mycocide Antifungal Care Kit features a cartoon of a foot. The toes have little faces and one of them says: “There’s a fungus among us.”

It’s disheartening to see ads using slogans lifted from third-graders in the schoolyard. I can imagine a rash (no pun intended) of these kinds of ads in the near future—maybe an ad for a product that kills lice with the tag line: “You’ve Got Cooties!”



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