You’ve probably seen this ad campaign. Slabs of beef are artfully arranged into little landscapes. This one’s supposed to look like the Grand Canyon.
THE POWER OF
IN THE LAND OF
It should be called The Land of Lean Barf, because that’s what this photo looks like, complete with little pieces of carrot, leafy veggies that didn’t digest, and some wormy-looking things.
I can’t believe that someone is going to look at this ad and think I have to remember to eat more beef. I’d be willing to bet that it’s more effective turning people into vegetarians than getting them to buy beef.