Comforters are too big to fit into most standard washers. Samsung wants to let us know that they make a front-loading washer that’s large enough to wash comforters.
The headline:
When comforters fit comfortably, imagination lives.
When I’m doing laundry, imagination usually doesn’t come into play, unless I’m imagining what life would be like in a world where I didn’t have to do laundry.
I’ve imagined some alternate headlines for this ad that make about as much sense:
- When comforters fit comfortably, pigs will fly.
- When comforters fit comfortably, let freedom ring.
- When comforters fit comfortably, exceptional cheese.
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